Your customers
are already playing.
Hive gets you
in the game.
We find where your customers already live inside gaming and take you to them — small at first, measured always — until gaming isn't an experiment line. It's a pillar of your media plan.
Our core
OFFERINGS.
Three ways in — the journey below shows when each one plays.
+ Native Playables
Native Playables
Your ad, turned into a game. We transform your video creative into playable mini-ads matched to the mobile game each player is already in—so instead of interrupting the fun, your brand keeps it going.
95%+
Completion rate30%+
Play rate — not viewed, played4%+
Click-through rateUp to 13×
Return on ad spend at roughly half the cost of CTV+ Custom Playables
Custom Playables
A micro-game designed from scratch around your brand. Your audience doesn't watch your product—they play with it, through bespoke game mechanics built by game-studio talent and placed in premium, brand-safe mobile titles. Where native playables scale your existing creative, custom playables create an experience that's yours alone.
74–81%
interaction rate92%+
video completion rateUp to 3.4%
click-through rate+ Contextual Ads
Contextual Ads
The skip-button problem, solved: instead of interrupting the content, your brand becomes part of it. We integrate brands into entertainment audiences choose — creator content, livestreams, social, and live events — crafted by people who've lived online culture for fifteen years, so you show up as a native, never an outsider.
Click any offering to open its card — the numbers, the proof, and the work itself.
Why gaming?
Your buyers
already moved.
Gaming now holds more consumer attention than TV and streaming combined — while the money still chases the channels they left.
$59.4BN chases the 8%. $1.5BN backs the 37%. That imbalance is the opportunity: the brands that move first reach the 37% at a fraction of the price. That's why now.
Hive gets brands
into gaming.
We're endemic gaming experts with a specialty in media that moves the needle.
The right places and the right moments in gaming are different for every brand — so Hive reads where yours fits, builds your package around it, and executes your strategy at scale. Strategy, buying power, and proof in one relationship.
$20M+
structured partnerships built between Fortune 500 brands and gaming
2024
Brand of the Year, won with Progressive — Tempest Awards, "Media That Moves the Needle"
WE FIND YOUR CUSTOMERS
INSIDE GAMING.
Your audience located and counted,
before a dollar moves.
How we partner
We compose your package — custom, from the whole market.
One buy from the whole market,
built around your goals.
We prove it by delivering above-market media value.
We get your dollars safe in gaming —
with better engagement, CPM, and CTR than anywhere else.
Your brand's
journey
into gaming.
You've seen why gaming. This is the path we walk you down — deliberate, measured, and guided at every step: discover where your audience plays inside mobile gaming, reinforce while it compounds, make the space your own, then expand into the rest of gaming on your own evidence. You always know where you are, what it's proving, and what comes next.
